LEADER 03275cam a2200433 i 4500001 294492 005 20240620160002.0 008 240507t20232023wiua b 001 0 eng 010 2023006024 035 (OCoLC)on1378705997 040 WU/DLC |beng |erda |cDLC |dBDX |dOCLCF |dCDX |dYDX |dOCLCO |dZVP |dLHM 020 9780299344306 |qhardcover 020 0299344304 |qhardcover 042 pcc 043 e-gw--- 050 00 HC286.5 |b.S394 2023 049 LHMA 100 1 Scholz, Natalie, |d1972- |eauthor. 245 10 Redeeming objects : |ba West German mythology / |cNatalie Scholz. 264 1 Madison, Wisconsin : |bThe University of Wisconsin Press, |c[2023] 264 4 |c©2023 300 xv, 324 pages : |billustrations ; |c24 cm. 336 text |btxt |2rdacontent 337 unmediated |bn |2rdamedia 338 volume |bnc |2rdacarrier 490 1 George L. Mosse series in the history of European culture, sexuality, and ideas 504 Includes bibliographical references and index. 505 0 Introduction : a West German mythology and the ghosts of the past -- 1. Stranded objects : the political beneath the rubble -- 2. Miraculous objects : the Volkswagen as imperial debris -- 3. Timeless objects : good modernity and its other -- 4. Expanding objects : at home in globalizing Germany -- Epilogue : Postwar mythologies and their ghosts. 520 "Redeeming Objects traces the afterlives of things. Out of the rubble of World War II and the Holocaust, the Federal Republic of Germany emerged, and with it a foundational myth of the 'economic miracle.' In this narrative, a new mass consumer society based on the production, export, and consumption of goods would redeem West Germany from its Nazi past and drive its rebirth as a truly modern nation. Turning this narrative on its head, Natalie Scholz shows that West Germany's consumerist ideology took shape through the reinvention of commodities previously tied to Nazism into symbols of Germany's modernity, economic supremacy, and international prestige. Postwar advertising, film, and print culture sought to divest mass-produced goods--such as the Volkswagen and modern interiors--of their fascist legacies. But Scholz demonstrates that postwar representations were saturated with unacknowledged references to the Nazi past and older German colonial fantasies. Drawing on a vast array of popular and highbrow publications and films, Redeeming Objects adds a new perspective to debates about postwar reconstruction, memory, and consumerism"-- |cProvided by publisher. 545 Natalie Scholz is a professor of modern and contemporary history at the University of Amsterdam. 650 0 Consumer goods |zGermany (West) 650 0 Consumers |zGermany (West) |xHistory. 650 0 National socialism. 651 0 Germany (West) |xEconomic conditions |y20th century. 650 6 Nazisme. |0(CaQQLa)201-0038297 651 6 Allemagne (Ouest) |0(CaQQLa)201-0121743 |xConditions économiques |0(CaQQLa)201-0121743 |y20e siècle. |0(CaQQLa)201-0373677 650 7 National Socialism. |2aat |0(CStmoGRI)aat300055524 830 0 George L. Mosse series in the history of European culture, sexuality, and ideas. 852 0 |bscstacks |hHC286.5 |i.S394 2023