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Text only flier advertising the sale of three antisemitic books

Object | Accession Number: 2010.289.1

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    Overview

    Brief Narrative
    Text only circular advertising three antisemitic books published by Hammer-Verlag in Leipzig, Germany, in 1936: “Guidebook for the Jewish Question” by Theodor Fritsch, “The International Jew” by Henry Ford, and “The Protocols of the Elders of Zion.” It has an excerpt from a November 28, 1930, letter from Hitler to Fritsch that describes Fritsch’s book as essential for the Nazi movement. The publishing house, Hammer-Verlag, was founded by Fritsch (1852-1933) in Leipzig in 1902. His son, also Theodor Fritsch (1895-1946), was a bookseller and Nazi Party member. He inherited the publishing house in 1933 after his father’s death. It was in existence until 1940. Fritsch was interned in a prisoner of war camp postwar; he died there in 1946.
    Date
    publication/distribution:  1936
    Geography
    publication: Leipzig (Germany)
    Credit Line
    United States Holocaust Memorial Museum Collection, The Abraham and Ruth Goldfarb Family Acquisition Fund
    Markings
    front, top, white on black background : Von der endgültigen Besiegung Judas / hängt die Zukunft / des neuen Deutschland ab [The future of the new Germany depends on the final defeat of Judah]
    front, center, black ink : Theodor Fritsch / Handbuch der Judenfrage / Das grundlegende hauptwerk der antisemitischen Bewegung / das Vorkämpfer und Wegbereiter des Nationalsozialismus war• / 3. Volksausgabe / 105. bis 124. Tausend / 560 Seiten / in Leinen Mk. 4.50 / Henry Ford / Der internationale Jude / Das Buch / das einen Sturm entfesselte / weil es Geheim⸗ / nisse enthüllte und der Welt die Augen öffnete. / 105.-110. Tausend / 352 Seiten / in Leinen Mk. 4.50 / broschiert Mk. 3.25 / Die zionistischen Protokolle / Das Programm Alljudas zur geistigen / politischen und / wirschaftlichen Unterjochung der Völker / ohne dessen kennt⸗ / nis niemand die Weltgeschehnisse unsrer Zeit verstehen kann. / Umfang 80 Seiten / Preis 80 Pfg [Theodor Fritsch / Guidebook for the Jewish Question / The fundamental work of the antisemitic movement was the pioneer and forerunner of National Socialism / 3. Popular Edition / 105. to 124. Thousand / 560 pages / in linen Mk. 4.50 / Henry Ford / The International Jew / The book / that unleashed a storm / because it revealed secrets of the world and opened his eyes. / 105.-110. Thousand / 352 pages / in linen Mk. 4.50 / paperback Mk. 3.25 / The Protocols of the Elders of Zion / The international Jewry program for the economic, business, intellectual, and political subjugation of the people without this knowledge no one can understand world events of our time. / Extent 80 pages / 80 Pfg]
    front, lower right, white on black background : Das ,,Handbuch der Judenfrage” habe ich bereits in früher Jugend / in Wien eingehend studiert. Ich bin überzeugt / daß gerade dieses / in besonderer Weise mitgewirkt hat / den Boden vorzubereiten für / die nationalsozialistische antisemitische Bewegung. / Ich hoffe / daß das handbuch allmählich in jeder deutschen fami⸗ / lie zu finden ist. / Adolf Hitler. [The Guidebook for the Jewish Question I have thoroughly studied in early youth in Vienna. I am convinced that it is precisely this that has contributed in a special way to prepare the ground for the Nazi antisemitic movement. I hope that the guidebook is gradually found in every German family. Adolf Hitler.]
    front, lower edge, white on black background : Hammer-Verlag / Theodor Fritsch / Leipzig C 1
    inside, lower edge, white on black background : Deutsches Volk / erkenne die Stärke und kampfesweise Deines gefährlichsten Feindes [German people / realize the strength and struggle as your most dangerous enemy]
    inside left, top, black ink : Handbuch der Judenfrage [Guidebook for the Jewish Question]
    inside left, center, black ink : Hunderttausende müssen es besitzen, damit Millionen daraus lernen! [Hundreds of thousands have to have it, so that millions learn from it!]
    inside right, top, black ink : Der internationale Jude [The International Jew]
    inside right, center, black ink : Dieses Buch ist eine Waffe, der das Judentum nicht widerstehen kann! [This book is a weapon that cannot resist the Jews!]
    back, top, left, black ink : Lesen die bitte jedes Wort [Please read every word]
    back, top, right, black ink : der nachstehenden Urteile über das handbuch der Judenfrage. Aus hunderten von Besprechungen haben wir diese wenigen ausgewählt die auch die überzeugen [in the following judgments of the Guidebook for the Jewish Question. From hundreds of reviews we have selected these few to convince]
    back, bottom, black ink : Hiermit bestelle ich bei der Buchhandlung / oder direkt vom Hammer-Verlag, Leipzig C 1, Postfach 276, Postscheckkonto Leipzig Nr. 51252 / Erempl. Theodor Fritsch, Handbuch der Judenfrage Leinen RM. 4.50 / Erempl. Henry Ford, Der international Jude Leinen RM. 4.50 / Erempl. - - “ “ “ Broschiert RM. 3.25 / Erempl. Die Zionistischen Protokolle Broschiert RM. 0.80 / Grempl. Was muß der Arbeiter von der Weltpolitik wissen? Broschiert RM. 0.20 [Order at the bookstore / or directly from Hammer-Verlag, Leipzig C 1, PO Box 276, Giro Account No. 51252 Leipzig / ? Theodor Fritsch, Guidebook for the Jewish Question linen RM. 4.50 / ? Henry Ford, The International Jew linen RM. 4.50 / ? - - “ “ “ Paperback RM. 3.25 / ? The Protocols of the Elders of Zion Paperback RM. 0.80 / ? What must the workers know of world politics? Paperback RM. 0.20
    Contributor
    Publisher: Hammer-Verlag
    Biography
    The publishing house, Hammer-Verlag, was founded by Theodor Fritsch (1852-1933), a German publisher and prolific antisemitic writer, in Leipzig, Germany, in 1902. It produced German translations of "The International Jew" by Henry Ford and "The Protocols of the Elders of Zion" as well as many of Fritsch’s own writings, including his "Guidebook for the Jewish Question." His son, also Theodor Fritsch (1895-1946), was a bookseller and Nazi Party member. He inherited the publishing house in 1933 after his father's death. It was in existence until 1940.

    Physical Details

    Language
    German
    Classification
    Information Forms
    Category
    Fliers
    Physical Description
    Rectangular newsprint paper that has been folded in half to create a 4 page flier with German Fraktur text printed in black ink. The front cover has black rectangles at the top and bottom: the top has white swastikas and 3 lines of text; the bottom has a paragraph of text, publisher information, and a logo. The center block has 3 sections of text with book titles and descriptions. The first and second pages, inside left and right, each have a book title, a text block, and a Table of Contents. Across the bottom edge is a black rectangle and a logo. The back cover has a text block, then 6 sections of text, and at the bottom, 7 lines of text in a black border. There are pencil markings near the top edge. The typeface varies in size, with a few phrases in bold font and underlined.
    Dimensions
    overall: Height: 11.625 inches (29.528 cm) | Width: 8.875 inches (22.543 cm)
    Materials
    overall : paper, ink, graphite

    Rights & Restrictions

    Conditions on Access
    No restrictions on access
    Conditions on Use
    No restrictions on use

    Keywords & Subjects

    Administrative Notes

    Provenance
    The advertising flier was acquired by the United States Holocaust Memorial Museum in 2010.
    Funding Note
    The cataloging of this artifact has been supported by a grant from the Conference on Jewish Material Claims Against Germany.
    The acquisition of this collection was made possible by The Abraham and Ruth Goldfarb Family Acquisition Fund.
    Record last modified:
    2023-07-10 10:47:50
    This page:
    https:​/​/collections.ushmm.org​/search​/catalog​/irn41806

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