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American World War II poster indicating worker production will help crush the Axis powers

Object | Accession Number: 2018.370.7

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    American World War II poster indicating worker production will help crush the Axis powers

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    Brief Narrative
    Silk screen poster depicting a giant shoe about to step on caricatures of Adolf Hitler, Benito Mussolini, and Hideki Tojo that was part of RCA Victor’s “Beat the Promise” worker incentive poster series instituted in September 1941, shortly before the United States entered World War II. The poster insinuates that enhanced manufacturing production would be instrumental in stomping out the threat of the Axis Powers. The promise refers to the company’s production quotas, which employees were encouraged to surpass. The poster series was part of a larger campaign by RCA Victor to increase production for the war effort. The campaign included rallies with war bond drives that featured notable military figures and Victor record recording artists. The campaign was very successful; RCA Victor’s production in 1941 was 14 times greater than in 1939 and production through the first six months of 1942 was 49 times greater than the same period in 1939.
    Beat Your Promise
    publication/distribution:  1941 September-1945 September
    distribution: United States
    Credit Line
    United States Holocaust Memorial Museum Collection, Gift of Suzanne Herskovic Ponder
    front, center, within image, printed, white : YOUR / PRODUCTION
    front, bottom, printed, black ink : BEAT YOUR PROMISE
    front bottom right corner, printed, black ink : FORM IS 5590
    Publisher: Radio Corporation of America

    Physical Details

    War propaganda
    Physical Description
    Black and white silk screen printed poster on heavyweight off white paper depicting caricatures of Hitler, Mussolini, and Hideki Tojo running from a giant shoe that is about to step on them. The shoe has white text on the sole and is attached to a dark pant leg. Long, low factory buildings with billowing smoke stacks are in the background. There is a line of large text along the bottom and small text in the bottom right corner. The left edge is wrinkled.
    overall: Height: 26.250 inches (66.675 cm) | Width: 22.000 inches (55.88 cm)
    overall : paper, ink

    Rights & Restrictions

    Conditions on Access
    No restrictions on access
    Conditions on Use
    No restrictions on use

    Keywords & Subjects

    Geographic Name
    United States.

    Administrative Notes

    The poster was donated to the United States Holocaust Memorial Museum in 2018 by Suzanne Herskovic Ponder.
    Record last modified:
    2023-05-24 13:20:26
    This page:

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